By Madison Searle

Driven by a relentless beat, Bob Wills and the Texas Playboys were a dance band with a country string section that could play pop tunes as if they were jazz. How a charismatic Texas renegad reinvented popular music.

When the music industry descends on Texas’ capital city each March for South by Southwest (SXSW ), countless musicians, publicists, journalists and record company reps share…

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